My earliest experience in the business world was managing family and small businesses, so I understand the unique challenges companies face in making decisions about their intellectual property.  IP protection can be difficult to navigate.  I work with clients on building strategies to maximize their IP protection while minding budgetary constraints.


Joanna advises clients on the development, protection, licensing, and enforcement of trademarks and copyrights, domestically and internationally.  She has extensive experience in international trademark protection, enforcing clients’ rights on the Internet, and resolving disputes before the Trademark Trial and Appeal Board and via the Uniform Domain Name Resolution Policy.  She has advised clients on securing and protecting trademarks in more than 140 countries around the world and has extensive experience in IP enforcement, including working with U.S. Customs officials to bar the entry of counterfeit goods into the United States and South America.

Joanna represents clients in IP litigation and has negotiated the resolution of hundreds of trademark, copyright, domain name, rights of publicity, and other IP disputes.  She also provides counsel on IP transactions, including licensing, option, shopping, publishing, and co-existence agreements as well as performing due diligence, representations and warranties for corporate mergers and acquisitions.  Her clients include companies based in the U.S. and abroad in the software, music, entertainment, magazine and book publishing, sports agency, online retail, restaurant, telemedicine, and gaming industries as well as universities and law firms.

Joanna also counsels clients on privacy, defamation, and First Amendment issues.

Representative clients include:

Association of Surfing Professionals LLC / World Surf League

C&C Worldwide Ink, LLC

Fig Firm LLC

Practice Groups:

Intellectual Property

Bar and Court Admissions:

State Bar of Nevada, 2010
State Courts of Nevada, 2010
State Bar of California, 2013